Exhibition Stand Design and Build for SIAL Paris 2026: Costa Food and Cacaolat

From 17 to 21 October 2026, Paris Nord Villepinte hosted another edition of SIAL Paris, one of the leading international trade shows for the food and beverage industry.

For this edition, Cota Creativa delivered two exhibition stand design and build projects for SIAL Paris 2026, working with Costa Food Group and Cacaolat across a combined exhibition area of 130 sqm.

These two bespoke projects demonstrate how exhibition stand design can be tailored to different business sectors, brand identities and commercial objectives.

SIAL Paris 2026: a global meeting point for the food industry

SIAL Paris is one of the most important international events for companies operating in the food and beverage industry. Held every two years in Paris, the exhibition brings together manufacturers, producers, distributors, importers, exporters and international buyers.

Beyond product presentation, the event provides a platform for discovering food innovations, exploring changing consumer trends, building commercial relationships and identifying opportunities in international markets.

For exhibiting companies, SIAL offers an opportunity to strengthen brand visibility and connect with key decision-makers from across the global food industry.

In such a competitive environment, custom exhibition stand design plays an essential role in communicating brand identity, presenting products effectively and creating welcoming spaces for business meetings.

Costa Food Group: a 100 sqm stand designed for international business

One of Cota Creativa’s projects at SIAL Paris 2026 was the Costa Food Group exhibition stand, located in Hall 6, Stand K140.

Costa Food Group is a major Spanish agri-food company specialising in meat production and processing. Its participation in international trade shows provides an opportunity to showcase its different brands and strengthen relationships with customers, distributors and business partners.

As a long-standing client of Cota Creativa, Costa Food Group once again entrusted our team with the development of its exhibition space.

The 100 sqm stand featured an open layout and a natural-inspired aesthetic, combining wood finishes, large product graphics and prominent corporate branding.

The design incorporated several meeting areas, commercial reception counters, product presentation spaces and refrigeration equipment. An elevated branding structure increased the visibility of the group and its portfolio of brands across the exhibition hall.

Every element was conceived to support business conversations, facilitate product presentation and communicate a consistent corporate identity.

This project continues an established professional relationship built through our collaboration at food industry exhibitions in Spain and other European markets.

Cacaolat: 30 sqm of distinctive brand identity

SIAL Paris 2026 also marked the beginning of a new collaboration between Cota Creativa and Cacaolat, one of the most recognisable brands in the Spanish cocoa milk and dairy beverage market.

With a history dating back to 1933, Cacaolat has developed a distinctive visual identity and a strong connection with generations of consumers.

For its participation in Paris, we designed and built a 30 sqm custom exhibition stand measuring 6 × 5 metres, with a concept closely aligned with the brand’s personality.

The design combined Cacaolat‘s signature yellow and brown colours with large-scale product visuals, corporate graphics and carefully integrated presentation areas.

The stand included a reception counter, meeting spaces with tables and chairs, audiovisual equipment and refrigerated product display elements.

The aim was to create a compact yet functional exhibition environment, combining strong visual recognition with the practical requirements of a professional food and beverage trade show.

For Cota Creativa, the project represented an opportunity to begin working with an established brand while creating a tailored exhibition solution that reflected its character and commercial needs.

Custom exhibition stand design and build for international trade shows

Although Costa Food Group and Cacaolat both operate within the food and beverage industry, their exhibition stands at SIAL Paris 2026 responded to different requirements.

For Costa Food Group, the priority was to create a spacious environment that could accommodate multiple brands, product presentation areas and professional meetings.

For Cacaolat, the emphasis was on delivering a highly recognisable branded space, supported by strong corporate colours, impactful product graphics and practical meeting facilities.

This flexibility is central to our approach to custom exhibition stand design.

Based in Barcelona, Cota Creativa develops exhibition projects for companies participating in trade shows across Spain and Europe.

Our comprehensive exhibition stand services cover the different stages of each project, including concept development, technical planning, production, logistics and on-site installation.

We create tailored solutions that combine brand identity, operational functionality and the specific requirements of each exhibition venue.

Cota Creativa: exhibition stand specialists in Paris and across Europe

Our participation in SIAL Paris 2026 reflects Cota Creativa’s experience in delivering exhibition spaces for the food industry and managing stand construction at international venues such as Paris Nord Villepinte.

We would like to thank Costa Food Group for its continued trust in our team and Cacaolat for choosing us as its exhibition stand partner for this new collaboration.

Planning to exhibit at an international trade show and looking for an experienced exhibition stand design and build company?

Contact Cota Creativa to discuss your next project.